Tuesday, January 28, 2020
Professional Resume Example Essay Example for Free
Professional Resume Example Essay MARKETING COMMUNICATIONS PROFESSIONAL  Bringing 7 + Years of Professional Experience in Communications and Public Relations as Follows: Project Management Program Coordination Press Releases Newsletter Creation Brochure Creation Sales Marketing Strategic Planning Advertising Research Team Building Client Relations Customer Service Vendor Management Media Relations Event Planning Promotions Web Media Proofing PROFESSIONAL SKILLS ACCOMPLISHMENTS Recognized throughout career for in-depth knowledge of marketing, communications, public relations, and project management. Solid organization and team building skills. Adept at maximizing media opportunities by leveraging strategic planning skills for successful media events.   Public Relations Demonstrated expertise in public relations by coordinating adoption events and securing event locations throughout metro Detroit. Solicited businesses and corporations to host events. Scheduled volunteers, ordered retail equipment, and facilitated event promotions such as media alerts, press releases, web calendar, flyers, and print calendars. Created monthly Pet of the Week media schedule and determined talking points for Fox 2, WDIV Channel 4, WXYZ Channel 7, Magic 105.1 (WMGC), 93.1 DRQ (WDRQ) and 96.3 WDVD. Developed weekly Pet of the Week articles with local print and web media including Detroit Free Press, Detroit Free Press Community sections (Detroit, Rochester/Troy and Westland), and Detroit News, Channel 7 and 93.9. Served as Pet of the Week spokesperson for 93.1 and 96. Conducted event promotions for major fundraising, adoption, and third-party events including Meet Your Best Friend at the Zoo and Mutt March. Coordinated information booths at various events such as movie premiers and expos. Marketing Communications Developed marketing materials such as brochures, catalogs, flyers, invitations, advertisements, and email blasts. Coordinated vehicles for events, photo/TV shoots, and trade shows. Conducted creative reviews for micro-sites, posters, and flyers. Developed new product press releases, media alerts, email blasts, and web content. Served as main point of contact for clients, promoters, and sweepstakes vendors. Facilitated registration, travel arrangements, and meeting itineraries. Created email correspondence regarding client relations and managed client databases. As Sales Promotion Coordinator, planned station events including Woodward Dream Cruise, Salvation Army Radiothon, Dick Purtan Golf Classic and Downriver Cruise. Created and designed sales packages, presentations, contracts, and sales pieces. Promoted to Sales Promotions Director for Smooth Jazz V98.7 WVMV-FM to assist in the reorganization and restructuring of the Promotions Department. As Marketing Coordinator, created internal and external corporate communications, advertising and marketing material. Conducted model calls and auditions for fashion shows. Administered research information, layout design, proofing procedures, and approval process for brochures, advertisements, sales flyers, deal sheets, and publications such as Nail Biz Magazine. PROFESSIONAL SKILLS ACCOMPLISHMENTS  (Continued) Project Management Managed and coordinated marketing projects for firm and clients demonstrating exceptional project management Managed the promotion approval process. Strategically planned projects and programs. Provided leadership to the copywriting, research, and proofing process for significant marketing projects. Quoted printing costs and promotional items. Directed fulfillment procedures for client projects. Coordinated Mobile Adoption Unit events and served as spokesperson. Responded to fan mail and website inquiries. WORK HISTORY Digitas, Detroit, Michigan                                                                                             2007 – Present Promotions Associate – GMC, Buick and Branded Entertainment PSI Advantage, Troy, Michigan                                                                                                   2007 Project Manager  T.M. Shea Products, Inc., Troy, Michigan                                                                           2006 2007 Marketing Coordinator / Sales Assistant  Michigan Humane Society, Southfield, Michigan                                                               2004 2006 Promotions Coordinator (2004-2006) Mobile Adoption Unit Coordinator (2004) Infinity Broadcasting, Ferndale, Michigan                                                                          2003 2004 Sales Promotions Coordinator – Oldies 104.3 WOMC The Nailco Group, Farmington Hills, Michigan                                                                 2002 2003 Marketing Coordinator Brogan Partners Convergence Marketing, Detroit, Michigan                                          2001 2002 Public Relations Account Coordinator (Internship) Marketing Associates, Inc., Bloomfield Hills, Michigan                                                      2001 2002 Project Administrator (Internship) COMPUTER PROFICIENCIES Word  ¨ Excel  ¨ PowerPoint  ¨ Outlook  ¨ Publisher Bacons MediaSource  ¨ Customer Service Databases EDUCATION Wayne State University, Detroit, Michigan Bachelor of Arts in Public Relations, 2002 Member of Golden Key National Honor Society Member of the Public Relations Student Society of America
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